We
offer
a
full
-stack
of
data
services.
These
are
some
of
them.
Measurement
Multi-platform web, app and marketing analytics implementations that measure what is most important to your business. Client/browser side, server side, web apps, GA4, Amplitude, AppsFlyer - we do it all. We start by really understanding your business, what the goal is and waterfall down from there. We assess your tech stack, determine the metrics and dimensions that matter, create a measurement plan and go through the motions until we reach data nirvana. It all starts with measurement.
Data Engineering
Data is notoriously stubborn. It doesn’t like to play nice with other data. We make it play nice and talk to other data to form a wholesome data family. Our favourite types of engineering projects are when we join holistic commercial data with marketing data to determine the impact of various touchpoints on - you guessed it, margin - but we like to play anywhere and everywhere in between.
Martech
There are literally thousands of martech tools. CRM, sales platforms, email services, e-commerce management, meeting booking software, support, CDPs and the list goes on. We haven’t worked with all of them, that may be impossible, but we have worked with enough to be able to put together a pretty kick ass architecture to ensure that the data being collected and passed from platform to platform is automated and accurate. We’ve built some really beautiful systems and are always keen to build more. Sometimes a little elbow grease and API orchestration goes a long way.
Visualisation
Unless you’re like us, data isn’t sexy. We get it. 1s and 0s isn’t very pretty to look at and most people just glaze over when they see a hoard of numbers on a screen. That’s why we build stories with your data. We make the most important data points the antagonists and protagonists. Whether you are keen on Looker, Looker Studio, Tableau or any of the other visualisation tools we craft automated and live dashboards that tell your business’s story in a sexier way and allow you to focus on the most important things in your day. No pie charts, we promise.
Deal Support & Analysis
Oftentimes one of the most overlooked aspects to any deal is the ability to unlock digital performance. It could mean the difference between double digit, triple, or even quadruple digit return on equity. We use our proprietary INSIGHT process to form part of your DD & determine whether, all things being equal, there is value to be unlocked purely from digital optimisation. Think ability to lower CAC, increase LTV and decrease CAC payback period.
If these guys think we’re good, we must be good.
We work with really really big businesses, some kinda big businesses and small businesses. We work with retail giants, ecommerce hopefuls, lead magnets and software pioneers. We work with them all and enjoy the diversity.
